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Nov 5, 2025
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63 min
Episode Description
In this episode of Offscript, we sit down with Sebastian - entrepreneur, former Porsche Digital and Mercedes-Benz digital leader, and current CEO of Y1 - to talk honestly about what actually works in digital transformation and AI adoption. Sebastian has spent three decades building companies at the intersection of business and technology: from early web commerce in the 90s, to scaling digital ventures inside global automotive giants, to founding and running deep-tech startups. In this conversation, we go beyond hype and unpack real lessons from success, failure, and timing. We cover: - Why AI adoption fails when companies start with tools instead of purpose - The difference between machine learning, generative AI, and agents (and why most companies mix them up) - What traits matter more than degrees when hiring for AI-first teams - Why “build your own LLM” is usually a terrible idea - How leaders should think about jobs, automation, and human skills in an AI-driven economy This episode is for founders, executives, operators, and decision-makers who are tired of AI theater and want clarity, not noise.
